Summary of Qualifications & Objective
I am a Digital Product Director experienced in all aspects of digital strategy: from early-stage market research and planning, information architecture, scope definition, to managing developers, product managers, stakeholders and designers to execute a product. I am pursuing a position that will utilize my interests and experience across product, business and technology to help grow a company.
Experience
Director, Product Development, AmericanExpress.com NY, July 2014- Present
Responsible for Global AmericanExpress.com: Identity, Lending, Statements, Payments and Disputes.
Lead new Product Development group looking at next generation payments solution, P2P, block-chain, virtual wallets and cards.
2015 Portfolio responsibility for 1.6 million in operation cost reductions and 80 million in revenue.
Work with management to transform the product delivery process to be a P&L outcome based model.
Established clear product portfolio vision with clear milestone for U/X research, A/B tests and product release cycles.
Led the hiring of 17+ product managers is 4 cities in 5 months across the entire product portfolio
Work with Data team to discover user insights, to help defined broader product goals, strategy and focus across AmericanExpress.com.]
Manage a team of 9 Product Managers of various levels across the portfolio
Director ofInternational Digital Media, A+E Networks, NY, Dec. 2011 - July 2014
I lead International Digital Media product, creative, technology, operations and marketing for all A+E Network Brands: HISTORY, H2, Lifetime, A&E, FYI, Crime & Investigation and Biography.
Oversaw all the digital components of the 20+ channels launches, in over 20 languages, in 7 years, including digital marketing, sites, internal systems and digital partnerships.
Managing the launch and development, with local management, of over 28 network-branded sites and products across Latin America, Asia, and Europe, resulting in global traffic growth average 36% per year for 7 years.
Manage a team of designers, developers, analysis, marketers and product managers in all digital product development across: mobile, Marketing ,TV apps, online, social and gaming.
Developed Global CMS, Video, Publishing and Ad solutions for a 89+ sites, as welloriginal Mobile applications andgames with A+E Network IP.
Managed divisional budget, responsible for all digital media related, non-transactional business agreements, including, but not limited to, content rights, technology license, services, and trademark use.
Sr. Manager, International Digital Product & Content, A+E Networks, Dec. 2006 – Dec. 2011
Negotiated and reviewed all division technology contracts, including, but not limited to, Akamai (CDN), Brightcove (video), thePlatform( video), Comscore, Rackspace, Google (DFP), and Amazon (AWS).
Developed global Video and CMS products, technical architecture, operations and launch.
Manage the daily operations and product management of the internal Enterprise E-commerce and distributions systems responsible for of over 250 million dollars of revenue.
Created or reviewed all technical, creative, and workflow documentation: wireframes, functional specification, technical specification, designs, user workflows, and server architecture.
Sr. Coordinator of Digital Media, MTV International NY, Jan. 2006 – Nov. 2006
Digital Launch Coordinator forMTV.Ca: liaison between Canada and US teams: managed release schedules, documentation, content workflow optimization, video technicalspecs, rights and clearance.
Content Manager, Local Projects New York, NY, June 2004- August 2005
Developed a CMS and Managed Content procurement and licensing and storyboarding supervision.
Developed custom vector maps for graphic treatments, using historical records and Public GIS data.
John Freeman Design, Designer/Developer (Freelance part-time) Brooklyn, NY, 1997 -2004
Various Marketing and e-commerce Driven Websites: Design and Development
Clients Include: Champion, Lancel, Talbots, Priorities, and others.
Education
Bard College, Annandale-on Hudson, May 2003, Bachelor of Arts in History: GPA 3.6
Skills
Extensive Knowledge of MS Office & Projects, Wire-framing, information architecture, Omniture, Google Analytics, Omnigraffle, Photoshop, Illustrator, Video Encoding.
Working Knowledge of HTML5, CSS3, AS2, PYTHON, JQuery, SQL, Drupal, Wordpress and Javascript.