Working for history, we've developed a ton of quizzes, probably the most intense we've done in the International division is an IPTV app Quiz, with a 600+ questions. Though this has nothing to the insane "Ultimate History quiz" that the US team developed, which is quick and addicting( play it here) and accounts for 25% of history.com traffic.

Internationally we've struggled with making a scalable project around a quiz. The cost is actually more around the scale of questions needed to make a good product (1000's of questions are expected) and not on the technology side whose cost are finite. Also, we discovered even when successfully the traffic for a Quiz doesn't give you the best ad rates in the market its still better to invest in video. So when I put a product plan together for our regional managers, with cost benefits we usually discover we want us to spend our money on something else - video. The quiz is most seen as a short term feature for an integrated TV advertising deals and not a real, long-planned, strategic quiz product.

Below is a list of some of the Quiz stuff we've made.

Most have the same requirements:

  • Retain Users Score (if logged in)
  • Multiple Languages (UTF8 compliant)
  • Very portable - either XML or PHP/SQL based
  • Scalable - 10 - 1000 questions.
  • Can have options for Facebook integration - with posting scores to
  • Time based.

Additionally, we've tried to add other conditions like Pre roll advertising after every play.